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The Survey Flow is a block-level view of your survey. From here, you can customize where respondents go in your survey and what they see. You can perform simple tasks like rearranging blocks, or you can add elements like Branch Logic that direct and personalize your respondents’ survey experience. Respondents will start at the top of the flow and work their way through until they reach an end point and finish the survey.

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The following is a list of the different Survey Flow elements that can be used in combination with each other to create a well designed research project.

Element optionsDescription
Question BlocksShow a block of questions (typically used in conjunction with other Survey Flow elements).
BranchesConditionally display blocks and other elements.
Embedded DataAdd any extra information beyond the question responses (such as panel data or other variables).
RandomizerRandomly present question blocks and other elements.
Web ServicePull external information into the survey.
AuthenticatorVerify respondents’ identities before they take the survey.
End of SurveyTerminate respondents at various locations with custom experiences.
Table of ContentsAllow respondents to self-navigate question blocks.
Reference SurveysUse the same sets of questions in multiple surveys.



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