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The purpose of this page is to list specific examples on how the data lake drives value and how it goes "beyond Transparency".

Knowing how & why the Data Lake creates value should help guide the squad in making the right decision choices & priorities on how to build the Data Lake.


AreaDescriptionAmibition or Delivered?
GeneralData in the Data Lake is more easily accessible to other applications.Delivered
GeneralData in the Data Lake is easier to access direct from the source compared to e.g. logging into BW.Delivered
GeneralThe Data Lake should be "more Transparent than Transparency", i.e. show how the data is derived & manipulated to allow people to investigate at the level they wantAmbition
FX RatesThe Data Lake offers a simplified and pre-enriched set of FX rates to simplify ingestion for Transparency and on-the-fly pivoting between EUR and USD.Ambition
Sales HistoryThere are inconsistencies in segmentation attributes. The Data Lake should improve data quality and consistency.Ambition
Sales HistoryTransparency keeps only 3 years of data for performance reasons. The Data Lake should hold data back to 2018.Delivered
Sales ForecastThere are data gaps on segmentation attributes for the Sales Forecast. The Data Lake should do a better job at enriching the data compared to what Transparency does today.Ambition
Sales ForecastTransparency only keeps the latest forecast run and it is not possible to see prior runs or check the evolution of the forecast. The Data Lake keeps the full forecast history.Delivered
Account ManagersTransparency is facing inconsistencies on Account Manager allocation to different accounts, e.g. Salesforce / Dynasis / BW are giving different results. The Data Lake should offer a single version of the truth.Ambition
Contract statusThe Data Lake should make it easy to see which CPC is contractedAmbition
Centralized CPC master dataThe Data Lake should offer a central CPC Master Data source for data enrichmentAmbition
Easier SPOT integrationThe Data Lake should make it easier to pull the relevant data into SPOT (no manual extract & re-import)Ambition
FL ICM at Order line levelThe Data Lake should offer profitability view down to orderline levelAmbition
Historicized Forecast DataOnly Melissa knows what she means by thisAmbition
Data quality on manual sourcesImprove data quality on manual sources: budget file, manual corrections fileAmbition
Cost ForecastFill the gaps on 0 cost forecast by adding more intelligent "backstop" rules (e.g. default values, extrapolations, aggregations, etc)Ambition
Integrate Opp & Realized SalesIntegrate Realized Sales reporting and Opportunity PIpeline reporting to stop the manual copy / paste into SalesforceAmbition
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