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Involved Contact
Created Jan 22, 2019 (05:44)
by Unknown User (Sylvain Michel Alexandre Pingont)
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Definition
Would a customer contact be part of an account, but active at another account, then he can be identified as an “Involved Contact” for this second account.
Initiator
Created Jan 22, 2019 (05:44)
by Unknown User (Sylvain Michel Alexandre Pingont)
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Definition
Involved contact for an account that first identifies the need to buy a particular product or service to solve an organizational problem
Influencer
Created Jan 22, 2019 (05:44)
by Unknown User (Sylvain Michel Alexandre Pingont)
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Definition
Involved contact for an account whose views influence the buying center's buyers and deciders
Indirect customer
Created Jan 22, 2019 (05:44)
by Unknown User (Sylvain Michel Alexandre Pingont)
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Definition
Customer Solvay is not directly doing business with, but is buying Solvay’s products